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Log inBBC1 offloads soap after ratings slump
BBC1 offloads soap after ratings slump
by Admin on Thu May 08, 2008 6:22 am
BBC1 has dropped Australian daytime soap Out of the Blue after just six episodes after its audience fell by nearly 44%.
The corporation has moved the drama about a group of 30-somethings living in the resort of Manly to BBC2 and it will now play out in an earlier slot of 1pm from 19 May.
US drama Diagnosis Murder will replace the soap on BBC1.
The 25-minute soap, from Southern Star Entertainment, launched on 28 April as a successor to Neighbours in BBC1's daytime schedule.
The first episode attracted a respectable audience of 1.2 million/17.6% at 2.15pm, but viewers quickly lost interest.
Two days later it dipped below a million and on 6 May, it only attracted 654,000/13.9% in its regular 2.10pm slot.
In 2007 BBC1's slot average was 1.9 million/29.2%.
The UK is the first market to show the soap and initially ordered it to run for 130 episodes over six months.
"The BBC often looks at scheduling across its portfolio of channels to ensure that we have the best mix of programming to suit the needs of the audience," a BBC spokesman said.
"Out of the Blue is a bold and original commission for BBC daytime with its compelling mix of human drama and its intriguing murder mystery set in a stunning location. The afternoon slot on BBC1, which the series had been, in is very competitive and by moving the show to BBC2, we hope it will find a stronger home."
The BBC in my opinion, really haven't got a clue, the executives scurry here, they scurry there, they wheel and deal and then if they have a program that maybe, gains a little popularity, they then broadcast it to death.
Had this crap Australian daytime soap been successful we would have enjoyed twice daily repeats and then the omnibus at the weekend, then we would have flown the whole cast over from Australia, fed them housed them, they would have done the talk show circuit, a few of them would have released music recordings and then proceeded onto children s TV, the older members of the cast would have gone onto "Strictly Come Dancing" and everybody would be happy, except that is, the "BBC TV Licence Fee Payer", but of course they don't really matter do they, they only foot the bill for this media shambles that we call the BBC.
The corporation has moved the drama about a group of 30-somethings living in the resort of Manly to BBC2 and it will now play out in an earlier slot of 1pm from 19 May.
US drama Diagnosis Murder will replace the soap on BBC1.
The 25-minute soap, from Southern Star Entertainment, launched on 28 April as a successor to Neighbours in BBC1's daytime schedule.
The first episode attracted a respectable audience of 1.2 million/17.6% at 2.15pm, but viewers quickly lost interest.
Two days later it dipped below a million and on 6 May, it only attracted 654,000/13.9% in its regular 2.10pm slot.
In 2007 BBC1's slot average was 1.9 million/29.2%.
The UK is the first market to show the soap and initially ordered it to run for 130 episodes over six months.
"The BBC often looks at scheduling across its portfolio of channels to ensure that we have the best mix of programming to suit the needs of the audience," a BBC spokesman said.
"Out of the Blue is a bold and original commission for BBC daytime with its compelling mix of human drama and its intriguing murder mystery set in a stunning location. The afternoon slot on BBC1, which the series had been, in is very competitive and by moving the show to BBC2, we hope it will find a stronger home."
The BBC in my opinion, really haven't got a clue, the executives scurry here, they scurry there, they wheel and deal and then if they have a program that maybe, gains a little popularity, they then broadcast it to death.
Had this crap Australian daytime soap been successful we would have enjoyed twice daily repeats and then the omnibus at the weekend, then we would have flown the whole cast over from Australia, fed them housed them, they would have done the talk show circuit, a few of them would have released music recordings and then proceeded onto children s TV, the older members of the cast would have gone onto "Strictly Come Dancing" and everybody would be happy, except that is, the "BBC TV Licence Fee Payer", but of course they don't really matter do they, they only foot the bill for this media shambles that we call the BBC.
